Denise Griffitts - Your Partner In Success™ Radio!

Product Knowledge Is Not Optional --There is a difference between familiarity and mastery.
Too many sellers rely on surface-level knowledge and hope enthusiasm will carry the rest. It won’t. Confidence collapses the moment a real question is asked and the answer isn’t there.
Today’s conversation is about why knowing your product deeply isn’t old-fashioned, it’s essential.  
Product knowledge builds trust, calms the conversation, and removes the need for pressure.
When you truly understand what you’re offering, selling becomes clearer, quieter, and far more effective.
You can’t use charm, confidence, or sales tactics to make up for not truly knowing what you’re selling.
If you don’t understand your product (or service), you’ll eventually get stuck when someone asks:
“How is this different from the other options?”
“What problem does it actually solve?”
“What happens if it doesn’t work for me?”
“Why is it priced this way?”
“Who is it not a fit for?”
And when you can’t answer clearly, the sale usually dies.
In other words, sales skill can’t compensate for a lack of real knowledge.
SPONSORED BY: This episode of The Closers Inner Circle Podcast is sponsored by Joshua Hale — the Life-First Business Architect who helps creators close the gap between their marketing and real results. If prospects don’t see the value your clients experience, it’s not your skill — it’s the lack of a clear blueprint.
Joshua’s Entrepreneur’s Compass aligns your messaging, clarifies your offers, and turns your value into consistent leads and income. Connect with Joshua on LinkedIn, joshuahale.io, or theentrepreneurscompass.info.

We appreciate you tuning in to this episode of Your Partner In Success Radio with Host Denise Griffitts. If you enjoyed what you heard, please consider subscribing, rating, and leaving a review on your favorite podcast platform. Your support helps us reach more listeners and create even better content!
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The Closers Inner Circle Podcast with Denise Griffitts and Ben Gay III - The First Sale Is Always Yourself
Today on The Closers Inner Circle Podcast we offer the second episode of a 10 part series that we started the first week of the new year and we are working with The Closers Pt 1.
Last week we covered 'Selling is Learned, Practiced, and Respected'. Topic? Sales is often treated like a personality trait. Either you “have it” or you don’t. It is well worth listening to and taking plenty of notes while beginning this series from the beginning.
Today we cover 'The First Sale Is Always Yourself'.
Before any product is presented, before any conversation happens, there’s a sale that has already taken place. Or hasn’t.
And that’s the sale you make to yourself.
Belief is not hype. It’s not pretending. It’s the quiet confidence that comes from preparation, discipline, and knowing you’ve done the work. When belief is missing, hesitation shows up. And hesitation is expensive.
Today, we’re talking about why confidence isn’t something you wait for. It’s something you earn. We’ll explore how belief shapes performance, why discipline matters more than motivation, and what happens when sellers expect results without first committing to the work.
Because if you haven’t sold yourself on the value of what you do, no one else will.
Buy The Closers Parts 1 and 2 at Ronzone Books and join us each week as we break down timeless sales principles you can actually use.
SPONSORED BY: This week’s episode of The Closers Inner Circle Podcast is sponsored by Devon Blaine.
Devon is the founder and CEO of The Blaine Group, Inc., a Beverly Hills-based communications, marketing, and public relations firm she launched in 1975. For decades, she and her team have helped entrepreneurs, authors, and organizations strengthen their visibility, sharpen their message, and build credibility through strategic PR and marketing.
If you’re ready to be seen, heard, and taken seriously, Devon Blaine is someone you definitely want in your corner.

We appreciate you tuning in to this episode of Your Partner In Success Radio with Host Denise Griffitts. If you enjoyed what you heard, please consider subscribing, rating, and leaving a review on your favorite podcast platform. Your support helps us reach more listeners and create even better content!
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Website: Your Partner In Success Radio
Email: [email protected]

Change, Identity, and the Subconscious: Emotional Intelligence Tools for Real Behavior Shift with Roberta Fernandez
Roberta Fernandez is an experienced corporate trainer and Integrative Emotional Intelligence Specialist. She is a Master Practitioner of NLP and a Board-Certified Hypnotherapist, a combination that gives her deep insight into how people think, communicate, and behave.
Her client experience spans a wide range of organizations, including Kemps, Sam’s Club, Target, Optum, Pentair, government agencies, academic institutions, and private small businesses.
As a professional development consultant, Roberta works closely with leaders and managers to assess strengths and gaps, offering clear recommendations to help organizations embrace the 10 Secrets of Success of emotionally intelligent companies, strengthen culture, and move into a higher level of performance and impact.
Connect with Roberta Fernandez:  Website | LinkedIn | Instagram | YouTube | Amazon
SPONSORED BY: Ben Gay III is the author of the iconic Closers series, widely regarded as some of the most influential sales books ever written. He was also the final mentee of Dr. Napoleon Hill, the father of personal achievement philosophy and author of Think and Grow Rich.
For more than 50 years, Ben has trained, mentored, and inspired top performers throughout the sales profession. If you’re serious about sharpening your skills and learning from a true master, visit Ronzone Books on eBay and pick up your copies of The Closers, Parts 1 and 2.

We appreciate you tuning in to this episode of Your Partner In Success Radio with Host Denise Griffitts. If you enjoyed what you heard, please consider subscribing, rating, and leaving a review on your favorite podcast platform. Your support helps us reach more listeners and create even better content!
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Website: Your Partner In Success Radio
Email: [email protected]

Pivoting Ambition: Building a Successful Career Without Sacrificing Family or Balance
What happens when ambition no longer fits the structure you’re in?
In this episode of Your Partner In Success Radio, I sit down with Kym Insana, a digital marketing expert and founder of AlwaysOn Digital, to talk about redefining ambition after parenthood, leaving corporate life without losing momentum, and building a company designed around both performance and people.
Kym has always believed that you don’t have to choose between working hard, building a real career, and having the family life you want. That belief is baked into how she built AlwaysOn Digital. She designed the company intentionally, with flexibility and balance in mind, especially for working parents. Many of the people on her team are highly skilled mothers who want meaningful work without forcing their lives into a traditional nine-to-five box.
We explore the realities of stepping away from traditional advertising careers, how to create sustainable growth for small businesses, and why flexibility and accountability don’t have to be opposites. This is a thoughtful, grounded conversation about leadership, marketing strategy, and designing success on your own terms.
SPONSORED BY: Today’s episode of Your Partner In Success Radio is brought to you by G.R.I.T. Leadership, founded by coach, speaker, and author Diana Fritz.
Through executive coaching, team workshops, and organizational health consulting, Diana helps leaders live out grace, resilience, influence, and trust in real, everyday decisions — not just in theory, but where leadership actually happens.
If you’re ready to move from “Why me?” to “What now?” and lead from a place of clarity and purpose, I encourage you to check out Diana’s book, Uniquely Imperfect, Uniquely Qualified, and learn more about working with her. You can find her on her website at https://grituiuq.com/, on LinkedIn and Amazon.

We appreciate you tuning in to this episode of Your Partner In Success Radio with Host Denise Griffitts. If you enjoyed what you heard, please consider subscribing, rating, and leaving a review on your favorite podcast platform. Your support helps us reach more listeners and create even better content!
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The Closers Inner Circle Podcast with Denise Griffitts and Ben Gay III - Selling is learned, practiced, and respected.
Sales is often treated like a personality trait.
Either you “have it” or you don’t.
And that assumption has done more damage to the profession than almost anything else.
Sales is not charm. It’s not being loud, slick, or persuasive on command. Sales is a profession. One that requires skill, discipline, preparation, and ethics. When it’s treated casually, the results are casual. Inconsistent. Short-lived.
Today, we’re starting this series by going back to that foundational truth.
With me is my co-host, Ben Gay III, author of Closers Parts One and Two, and someone who has lived this belief for decades. This idea shaped the entire arc of Ben’s career. Not because trends supported it, but because reality did.
In this conversation, we’re going to talk about what separates amateurs from professionals, why casual selling quietly undermines trust, and what Ben has seen change over the years… and what absolutely has not.
If you’re listening because you want better results this year, here’s the focus to keep in mind:
If you treat selling casually, the results will be casual.
And that’s where this conversation begins.
SPONSORED BY Mitch Weisburgh. MindShifting with Mitch Weisburgh is all about catching those sneaky thought patterns that quietly derail your happiness and success, and learning how to flip them into something far more useful. In his book, MindShifting: Stop Your Brain from Sabotaging Your Happiness and Success, Mitch shares more than 50 straightforward, real‑world techniques you can actually use in the middle of your day to break out of fear, blame, and avoidance, so you can show up more resourceful, more resilient, and more collaborative in your work and your life.
Mitch can be found through his MindShifting With Mitch website at mindshiftingwithmitch.com, and his broader online presence, including his blog, newsletter, and social channels linked from his site.
 

We appreciate you tuning in to this episode of Your Partner In Success Radio with Host Denise Griffitts. If you enjoyed what you heard, please consider subscribing, rating, and leaving a review on your favorite podcast platform. Your support helps us reach more listeners and create even better content!
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Website: Your Partner In Success Radio
Email: [email protected]