I made $1M from content creation in 5 years. Here's how to make it your full-time job in 2026..
It's time for WORK!! Today is a GOOD ONE!! We're unpacking how to make social media your DREAM JOB by sharing the 5 biggest mistakes I've made in the last 5 years. Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!⏱️ CHAPTERS & TIME STAMPS00:00 Intro5:09 Use social media is to create you, not find you 8:52 The victim mindset is your biggest risk 14:04 Social media is about you, not for you 17:02 Mental health is a content strategy 19:48 Treat everything like it's the biggest thing ever24:35 Content ideas & trends for the week 27:15 YouTube, TikTok & Instagram updates28:35 After hours advice Q&A🔗 LINKSDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarcl...Some links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸📌 FOLLOW USBusy Blooming IG → / busybloomingg Tess IG → / tessbarclay TikTok → / tess.barclay 🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop#contentcreation #socialmediatips #contenttips
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The truth is..growing on social media is really deep & no one is talking about it.
It's time for WORK!! Today we're getting deep about content creation and social media and all the emotion, spirals, doubting, overthinking and messy middle that comes with it. Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!Today we're clocking-in to our meeting diving into why social media is so hard & a little reset routine I do when I'm absolutely ✨spiralling✨ and then (as always) going through content ideas, trends & platform updates of everything that needs to come across your desk - and we're trying something new for after-hours! Let's CLOCK-IN!!🎧 LISTEN ON THE PODCAST: Listen on Apple: https://apple.co/3OsCVEKListen on Spotify: http://bit.ly/3CHpmPoListen anywhere else: https://pod.link/1565886767📥 SPONSOR: Check out Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it). Right now sign up and get 2 extra months free on annual plans: https://www.storyblocks.com/tessbarclay⏱️ CHAPTERS & TIME STAMPS: 00:00 Intro4:06 The problem with social media advice8:45 Why content is so deep & the messy middle10:53 What I've been feeling lately (content crash-out)17:30 5 step process to reset from a content spiral25:44 Content ideas & trends for the week!30:54 Instagram CEO drops new video on Instagramgrowth tips32:30 After hours advice Q&A! Cringe, brand deal secrets & growth strategy🔗 LINKS: Join Busy Blooming HQ: https://www.busyblooming.ca/hqDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarclay/list/2BC4A75G9DJ8FSome links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸📌 FOLLOW US: Busy Blooming IG → https://www.instagram.com/busybloomingg/Tess IG → https://www.instagram.com/tessbarclay/TikTok → https://www.tiktok.com/@tess.barclay🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop#contentcreation #socialmediatips #mindset
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What you're going to post when you have no content ideas on Instagram & TikTok (& you're busy)
Welcome to WORK! Today I'm giving you 5 content ideas that you can re-use FOREVER on Instagram & TikTok so you never run out of ideas - and of course giving you everything that needs to come across your desk!⸻🎧 LISTEN ON THE PODCAST• Apple: https://apple.co/3OsCVEK• Spotify: http://bit.ly/3CHpmPo• Anywhere else: https://pod.link/1565886767⸻📥 SPONSORED BY BITLYReady to stop guessing and start growing? Turn your links into assets for your business with Bitly's powerful platform for link shortening and analytics.▸ Get started here: https://tess.fyi/youtube⸻⏱️ CHAPTERS✨ MEETING03:20 - 3 questions you need to answer first06:40 - 5 content ideas for IG & TT (+ hooks!)✨ WHAT NEEDS TO COME ACROSS YOUR DESK18:36 - What's trending & content ideas for the week25:44 - Jake Paul is behind the Sora AI memes28:37 - Instagram gets cancelled for new feature31:05 - YouTube launches desktop communities✨ AFTER HOURS32:44 - My messy content creation routine lately⸻🔗 LINKS & RESOURCES• Descript: https://get.descript.com/tess• ClickUp: https://try.web.clickup.com/tess• Riverside: https://riverside.fm/?via=tess-barclay• Rella: https://getrella.com/?via=busyblooming• My content creator essentials: https://www.amazon.com/shop/tessbarclay/list/2BC4A75G9DJ8FSome links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸⸻📌 FOLLOW & SHOP• Busy Blooming IG: https://www.instagram.com/busybloomingg/• Tess IG: https://www.instagram.com/tessbarclay/• TikTok: https://www.tiktok.com/@tess.barclay• Shop templates, merch & more: https://www.busyblooming.ca/shop
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Stop trying to be an influencer..you're a CONTENT CREATOR (they're not the same)
Welcome to WORK! Today I'm breaking down the difference between being an influencer and content creator and how to grow differently as each! The difference between the two, the content strategies, end goals, mindset etc. - this has been the BIGGEST change for me that helped me skyrocket my growth 100k+ followers on TikTok in one year after this one mindset switch!⏱️ CHAPTERS & TIME STAMPS00:00 Intro4:50 Influencer vs. content creator: The "spotlight" difference10:11 The content strategy difference & end goals 12:35 Lifestyle influencers 14:13 Yes, there are random creators lol15:35 Sharing personal life vs. personality 17:25 Content ideas & trends!23:01 Instagram rings 25:34 AI content, Meta AI so & Jake Paul AICheck out Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it). Right now sign up and get 2 extra months free on annual plans: https://www.storyblocks.com/tessbarclay
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The money of content creation: 3 mindsets that are getting in your way to be a full-time influencer
It's time to CLOCK-IN!! Today we're talking about making money from social media & turning it into your full-time job as a content creator/influencer! In this episode, we're unpacking the 3 mindsets that get in the way that I've seen in my journey and in the 600+ content creator calls I've seen over the years - I'm so excited to unpack, let's go to WORK!! Check-out Hostinger to build your custom link in bio: https://hostinger.com/tess (Use code: TESS for 10% off!)CHAPTERS & TIME STAMPS00:00 Intro4:04 The different ways you can make money 7:56 Mistake #1: Obsessing over your passions11:43 Mistake #2: Prioritizing what you "feel like" doing13:01 Mistake #3: Thinking like a creator vs. entrepreneur 17:25 Content ideas for your TikTok & Instagram this week 23:11 Instagram updates: Horizontal video trend & new algorithm 26:49 Getting comfortable feeling messy as a creator33:07 My new Instagram strategy for this month (personal brand vs. BB)#contentcreation #contentcreator #socialmediatips
Everything that needs to come across your desk this week in the world of social media and content creation! Clock-in with Tess Barclay every Monday to unpack everything from what's trending this week to a new Instagram feature to how to get your sh*t together (without burning out!) to start each week feeling equipped, informed, peaceful & ready in the world of social media & content creation!
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