Next in Commerce by Netguru

AI can make one designer faster – and the product less coherent.

Marcin Łasica, Head of Design Excellence at Allegro, joined our Next in Commerce podcast to share how AI can scale design without sacrificing quality.

Topics we covered:
• Make AI a first-class design-system user.
• Shift designers from execution to strategy.
• Replace one-off prompts with internal tools.

If you lead product or design, hear how to scale AI while protecting craft and consistency.

Do you have any questions?
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👉 Netguru
👉 Marcin

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"You need to co-create. You need to partner up. You need to find the right partners, startups, academia, suppliers, OEMs. And you need to find out how you do it as a team. In the past, you could do it alone," – says Dietmar Baro, CTO, Senior Vice President Solutions & Technology at Danfoss.

Listen to Dietmar unpack:

-the number one pain point for a CTO at a large company
-AI and the next generation of infrastructure
-how Danfoss is approaching AI adoption

"It's really important that you stay focused. Innovation only matters when it creates value for the customers. When it's innovating for the sake of it, it makes no sense."

Listen to the whole conversation with Mary Achinger, Content & Brand Lead at Netguru.

Do you have any questions?

It's easiest to catch us on LinkedIn!

👉 Dietmar
👉 Mary

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"Have resilience, have principles, but remain adaptive," – advises Joann Wu, VP, Global Head of Product Design at Uber.

Listen to Joann share her views on:

-product design and AI
-the skillset of the designer of the future
-women empowerment in the AI era "It's definitely an exciting time.

Our design principles haven't changed: translate complex data into simplified experiences, remove friction, save time, be intuitive, and anticipate users' needs. AI lets us act on those principles in new ways."

Listen to the whole conversation with Mary Achinger, Content & Brand Lead at Netguru.

Do you have any questions?

It's easiest to catch us on LinkedIn!
👉 Joann
👉 Mary

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👉 Clutch
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With 1,902 stores in 82 countries and regions, Decathlon is the largest sporting goods retailer in the world. Learn how they approach AI-driven commerce.

Aleksander Drubkowski, Director of E-Commerce Operations and Development, Central Eastern Europe at Decathlon talks about:

-the new zero-click trend
-conversational search
-agentic commerce in general

"It's a massive evolution. A few years ago, would anyone have imagined the end of Google's ten blue links? Or that the product detail page — the PDP — as the customer's final destination was also about to be disrupted? That era is coming to a close," – notes Aleksander.

Listen to the whole conversation with Mary Achinger, Content & Brand Lead at Netguru.

Do you have any questions?

It's easiest to catch us on LinkedIn!
👉 Aleksander
👉 Mary

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What are the three top AI adoption challenges in large organizations? Which processes can you easily automate from the enterprise PoV? How do you help teams adopt AI faster?

Rodrigo Álvarez-Bandrés, Enterprise Process Innovation Program Manager at Siemens Gamesa answers all these questions. Rodrigo's specialty is enterprise process optimization and he has some strong views on why large organizations often fail when it comes to efficient workflows.

Listen to Rodrigo explain the "structure trap" – businesses focusing on org charts to create a sense of control instead of fixing the processes. Episode host: Mary Achinger, Brand & Content Leader at Netguru.

Do you have any questions? 

It's easiest to catch us on LinkedIn! 
👉 Rodrigo
👉 Mary

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👉 Clutch
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