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PodcastyBiznesThe Spin Sucks Podcast with Gini Dietrich

The Spin Sucks Podcast with Gini Dietrich

Gini Dietrich, Founder of Spin Sucks
The Spin Sucks Podcast with Gini Dietrich
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  • Be a Business Partner, Not a Vendor
    In an environment that is constantly changing, you need to make sure that you are in partnership with your clients, and providing the strategy and insight they need to grow. This week on the Spin Sucks Podcast, Gini Dietrich is walking you through exactly how to change your relationship from vendor to business parter.
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    21:13
  • Making Your Data Stories Relatable and Actionable
    Last week on the Spin Sucks Podcast, Gini Dietrich shared the 4 types of data stories you need to communicate your metrics effectively. This week, she is talking about how to take those stories to the next level, and make them relatable to the decision makers you're working with.
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    17:17
  • The 4 Types of Data Stories You Need to Know
    When you're in communications, you need to make data compelling, and the best way to do that is through stories. On this week's episode of the Spin Sucks Podcast, Gini Dietrich is talking about the 4 types of Data Stories you need to be able to tease out and share.
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    18:30
  • Creating the Story Your Numbers Are Telling
    Do you know if your client's business is moving forward with all the data collected? This week on the Spin Sucks Podcast, Gini Dietrich is talking about how you can take your client's data and uncover the why behind the number by asking the questions they haven't asked yet.
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    14:20
  • How to Measure Outcomes, Not Just Activity
    The PESO Model© will help you build an integrated communications strategy, but if you're not measuring the right things - the outcomes it's creating - then you're going to have a hard time proving it. This week on the Spin Sucks Podcast, Gini Dietrich is talking about how to stop measuring your activity, and start putting some real numbers around the outcomes you're creating.
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    19:18

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O The Spin Sucks Podcast with Gini Dietrich

We're your one-stop shop for modern communications. The lines between PR, marketing, search, advertising, social, and content continue to blur, making it difficult to decide what belongs where. Rather than decide, let’s come together and work as one to grow organizations. We can change the PR industry...together.
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