Episode 8: Why Salesforce Connections is a Must-Attend for Marketers & How to Convince Your Boss
In this episode of Inside Marketing Cloud, I’ll share why Salesforce Connections is a must-attend conference for marketers and how to convince your boss to support your trip. I’ll cover the key benefits of attending, plus tips on staying connected if you can’t be there in person.Sign up for Connections 2025 here: Salesforce ConnectionsJoin the community group here: Salesforce Marketer Group Poznań, Poland
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Episode 7: Becoming a Salesforce MVP and the Power of Giving Back
In this episode of Inside Marketing Cloud, I’ll share what it means to be an MVP, how to get started on your journey, and the benefits of contributing to the Salesforce ecosystem. Plus, I’ll reflect on my own path to becoming an MVP and how small efforts can lead to big changes.
If you’d like to nominate someone to become an MVP, here’s the link: https://nominations.salesforcemvps.com
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Episode 6: Salesforce Data Cloud Pricing Model and Credit Consumption Guide
In this episode of Inside Marketing Cloud, we'll dive into Salesforce Data Cloud's pricing model and how to effectively manage credit consumption. Learn how Data Cloud operates on a credit-based system, the role of multipliers, and strategies to optimize usage for businesses. Tune in to understand the key factors impacting credit consumption and how to manage your Data Cloud budget efficiently.
Rate cards and multipliers for Data Cloud: https://www.salesforce.com/data/rates/multipliers/
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Episode 5: Salesforce Data Cloud - The Big Picture
In this episode of Inside Marketing Cloud, explore the essentials of Salesforce Data Cloud, a real-time platform that unifies customer data for actionable insights. Learn how it enhances customer engagement with AI-driven analytics, seamless integrations, and scalability. This episode begins a series that will dive deeper into Data Cloud’s features, implementation strategies, and real-world applications.
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Episode 4: Free Tools to Simplify Your Work in Marketing Cloud Engagement
In this episode, learn about free tools designed to make tasks in Marketing Cloud Engagement easier. These tools are useful for marketers, developers, and administrators, helping to improve workflows and save time. Learn about apps for SQL management, audience segmentation, email design, account health checks, and code testing.
Query Studio for Marketing Cloud: https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3A00000FP3yFUAT
DESelect Segment for Salesforce Marketing Cloud: https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3A00000G0yE1UAJ&tab=e
QAiry: https://appexchange.salesforce.com/appxListingDetail?listingId=a0N4V00000IknOOUAZ&tab=e
MJML Live Editor: https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3u00000Qt1wTEAR&tab=e
Health Check for Marketing Cloud: https://appexchange.salesforce.com/appxListingDetail?listingId=bdd63ec9-5848-46c4-b330-2e671c434510&tab=d
MCSnippets: https://mcsnippets.herokuapp.com/cloudpages
AMPscript.io: https://ampscript.io/
DataViews.io: https://dataviews.io/
SFMC Companion: https://chromewebstore.google.com/detail/sfmc-companion/kllkonffdjfimimaellfmgnakhlbeicg?hl=en
Hosted by Salesforce MVP and Marketing Cloud expert Zuzanna Jarczynska, Inside Marketing Cloud is your go-to podcast for all things Salesforce marketing. Zuzanna shares insights and reflections that go beyond typical articles or blogs, exploring the latest trends, updates, and developments within the Salesforce marketing ecosystem.
Polska