Clients From Content is a no-fluff podcast that gives you proven strategies to get more leads, sales, and customers from the content you create.
In each epis...
How to get feedback, improve your course sales page, and surface buyers.My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe-yt/Things you'll learn in this episode:01:00: How to get feedback from course buyers05:00: What to say to get more people to fill out a survey09:00: How I'd rewrite a course sales page11:00: The dangers of using the word "learn"24:00 When to share your personal story with your audience (and when not to)27:00: The email subject line I used to offer a discount to my audience30:00: How to use LinkedIn polls to surface potential buyers
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41:01
A beginner's guide to starting and growing a newsletter
How to set a newsletter up and get your first 100 subscribers.My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/Things you'll learn in this episode:04:00: The first big decision to make when you build an email list08:00: 5 things to consider when choosing an email service provider17:00: Why you don't need to be intimidated by the technical process of setting up a newsletter24:00: How to handle email addresses you collected before you had an email list28:00: How to get your first 100 newsletter subscribers36:00: 5 places to promote your newsletter that take less than 10 minutes to set up39:00: The real reason you should write a newsletter45:00: 6 reasons people will share your newsletter49:00: How to turn one newsletter issue into 20 issuesShow Notes: The newsletter platform I recommend: https://partners.kit.com/56sny9q27uaqTo Connect with Mark Wigginton: Website: https://focusingonresults.com/ Linkedin: https://www.linkedin.com/in/focusingonresults/ To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat
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57:21
How to sell paid partnerships - even with a small audience
A step-by-step guide from someone who got me to buy one.My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/Things you'll learn in this episode:02:00: The difference between a paid partnership and traditional ads13:00: The most important thing NOT to do if you offer paid partnerships14:00: The first 3 things to do if you want to offer paid partnerships23:00: What to include in a partnership proposal27:00: Partners aren't paying for what you think they're paying for33:00: How (and why) to incorporate a video into your proposal42:00: How to figure out what to charge for a partnership47:00: The 3 most effective ways to attract partner leadsShow Notes: Christopher Nguyen, Founder of UX Playbook: https://bit.ly/413lRLuLaShonda Brown: https://www.youtube.com/@LaShondaMBrownDouble Your Price by David Falzani: https://amzn.to/3EJiOAIOversubscribed by Daniel Priestley: https://amzn.to/3X9hQnDTo Connect with Lex Roman: Newsletters: https://lexroman.com/newsletters LinkedIn: https://www.linkedin.com/in/lexroman/ To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat
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51:38
How to get more buyers (10 expert tactics)
How to get your ideal clients to buy.My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/12 things you'll learn in this episode:04:00: The most important thing to learn when interviewing your customers09:00: How to apply the "jobs to be done" theory to your product13:00: The difference between understanding buyers and understanding why they bought a product19:00: How to combine customer research with customer conversations you already have24:00: The two questions I ask everyone who buys from me27:00: 3 powerful questions to ask in a customer discovery call33:00: 3 assumptions marketers make that are usually wrong41:00: The one thing you should assume drives most customer decisions46:00: How to get more conversions from your headlines47:00: How to improve your call to action50:00: The best way to improve your email list signup page1:01:00: The best news perfectionists will ever hearShow Notes: The Innovator's Dilemma by Clayton M. Christensen: https://amzn.to/4jHcAkRThe Innovators Solution by Clayton M. Christensen and Michael E. Raynor: https://amzn.to/4jCvwBnBreakthrough Advertising by Eugene Schwartz: https://amzn.to/3CLDerZTo Connect with Katelyn Bourgoin: Website: https://learnwhywebuy.com/Twitter: https://x.com/KateBourLinkedIn: https://www.linkedin.com/in/katebour/To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat
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1:04:16
How To Go From Content Creator To Media Empire
This is how you build a media company.My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/Things you'll learn in this episode:00:00: Introduction07:00: How to use emotional brainstorming to create a successful newsletter13:00: Two newsletter format that work in any niche18:00: 4 ways to create a newsletter/social media flywheel30:00: Never be the only evangelist for your brand32:00: 5 times you need to be visible as a founder (even if you're not the face of your brand)38:00: A must-read book for anyone who plans to sell merchandise47:00: The story of Dad Gang48:00: How to sell branded merchandiseShow Notes: Zarna Garg Episode: https://youtu.be/TGmTVySCCIQ?si=y-CEXkyLJlaxvPF_This Is Not a T-Shirt: A Brand, a Culture, a Community--a Life in Streetwear by Bobby Hundreds: https://amzn.to/4jq9v8E To Connect with Rob: Website:https://www.wtfdivorce.com/ Instagram: https://instagram.com/wtfdivorce Podcast: https://podcasts.apple.com/us/podcast/wtf-divorce/id1592952913 To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat
Clients From Content is a no-fluff podcast that gives you proven strategies to get more leads, sales, and customers from the content you create.
In each episode, you get to eavesdrop as content strategist Josh Spector coaches one of his clients on how to use content to grow their business and accomplish their goals.
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