On this episode of the Business of Betting Podcast, Jason is joined by RJ Heller, Co-Founder at BankRoll U.
Hear them discuss:
02:27 - What BankRoll U is and how it works
04:02 - How users at BankRoll U can convert virtual profits into real money
06:00 - The business model and how most users wash out
07:28 - How many bets it takes to pass a level at BankRoll U
08:10 - The niche BankRoll U fills in the betting ecosystem
10:00 - The legal framework BankRoll U operates under
12:59 - How RJ got into the sports betting space
14:59 - Whether BankRoll U teaches users about pricing and odds
17:57 - What it's like being an entrepreneur in Park City
20:53 - Jason’s take on remote work vs. in-person collaboration
25:06 - The creative freedom of running a B2C business
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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
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26:55
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26:55
E255 - Keith Whyte from Safer Gambling Strategies
On this episode of the Business of Betting Podcast, Jason is joined by Keith Whyte, Founder & President at Safer Gambling Strategies LLC.
Hear them discuss:
01:24 - How Keith got into the space of problem gambling and responsible betting
02:16 - The definition of problem gambling vs. responsible gambling
05:35 - How gambling addiction compares to substance addictions like drugs or alcohol
07:25 - The gender breakdown of gambling addiction and who is most at risk
08:42 - Whether the form of gambling (sports betting, slots, etc.) changes addiction pathology
10:15 - Why gambling addiction is considered a “hidden addiction”
12:46 - What Keith wants betting executives to understand about addiction
17:28 - Keith’s view on operator responsibility and the need for regulatory clarity
20:50 - The challenges of affordability checks and drawing the line on responsible gambling
22:50 - The cost of regulation and its unintended consequences, especially for startups
27:00 - Jason and Keith dive into Kalshi and the convergence of trading and betting
30:50 - Empowering consumers with limit-setting tools and self-awareness
32:12 - Jason on why unfair pricing, not betting itself, is the real issue
⚡️ Follow BoB on Twitter/X
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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
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36:10
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36:10
E254 - Alex Kane & David Huffman from Sporttrade
On this special guest-host episode of the Business of Betting Podcast, Alex Kane, Founder & CEO of Sporttrade, steps in as host. He’s joined by David Huffman, Chief Operating Officer at Sporttrade.
Hear them discuss:
01:45 - How David transitioned into the betting industry from fintech
02:52 - The inspiration behind launching the “Bullish Predictions” newsletter
03:58 - Why the rise of prediction markets is legitimizing the betting exchange model
05:20 - Debunking the misconception that prediction markets have low margins
06:20 - What Robinhood’s event contracts mean for the future of sports prediction markets
09:47 - Breaking down Robinhood’s 3.57% effective hold rate
12:10 - How traditional sportsbooks’ promotional costs impact profitability
14:00 - The hidden operational costs that prediction markets avoid
18:10 - How Robinhood’s existing ecosystem gives it an edge in payment efficiency
20:50 - Why customers will benefit from lower margins and competition
23:33 - How Business of Betting helped Sporttrade get its start
⚡️ Follow BoB on Twitter/X
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⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
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24:20
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24:20
E253 - Davis Catlin from Discerning Capital
On this episode of the Business of Betting Podcast, Jason is joined by Davis Catlin, Managing Partner at Discerning Capital, an investment firm focused on regulated gambling across sports, media, and technology.
Hear them discuss:
02:23 – How Discerning Capital supports startups that can't raise traditional capital
03:48 – Why sweepstakes businesses may struggle to raise capital going forward
05:29 – The “Big Beautiful Bill” and its proposal to limit gambling loss deductions
10:11 – Why unregulated models like sweeps and CFTC markets are gaining appeal
13:16 – Why startup sportsbooks can’t afford compliance in today’s environment
15:37 – Where Davis sees growth in category-agnostic infrastructure like payments
17:16 – Their thesis behind investing in challenger brands like Picklebet and Midnight
26:26 – How Davis explains the ethics of gambling to his kids, and reconciles it with faith
⚡️ Follow BoB on Twitter/X
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⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
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33:40
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33:40
E252 – Jason Trost on Zero Latency
On this special crossover episode of the Business of Betting podcast and Zero Latency: An Eilers & Krejcik Gaming Podcast, Jason Trost of Smarkets sits down with Brad Allen to explore the state of prediction markets, CFTC licensing, the regulatory battle over sports betting, and the future of exchanges in both the U.S. and U.K.
Hear them discuss:
01:08 – Why “prediction markets” are just rebranded betting exchanges in the U.S.
02:29 – The CFTC application path and why Smarkets is going for a full DCM license
04:43 – Why politics alone makes prediction markets worth doing
06:35 – Jason’s vision to turn Smarkets into a general trading platform
07:55 – Why sports betting tech is still stuck in the 1980s
09:04 – Can SGPs and exotic bets work under a CFTC model
13:32 – Will FanDuel or DraftKings acquire or build a U.S. exchange
16:45 – What killed UK exchange growth and how Smarkets plans to fix it
⚡️ Follow BoB on Twitter/X
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⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
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