Ep 24 - Understanding and Tracking Impact in UX Research
In this episode of Finders to Builders, we delve into the hot topic of impact in UX research. We discuss the reasons behind the request to showcase research impact, ranging from senior management's interest in understanding the value of research to scenarios where the company questions the need for a research department. We talk about the four types of impact: direct, guidance, knowledge availability, and accumulated knowledge.Tune in for practical tips on how to effectively showcase the impact of your UX research.(00:57) Introduction to Impact in UX Research(01:26) Reasons for Showcasing Research Impact(03:46) Improving Perception of Research(04:53) Types of Research Impact(08:42) Tracking Research Impact(10:42) Building Relationships for Better Tracking(12:14) Conclusion and Final Thoughts
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12:50
SPECIAL - Off My Bookshelf : Kate Towsey
Kate shares her journey of writing the book, how it evolved with the changes in the industry from 2020 to 2022, and the core ideas around scaling research. She discusses the importance of operations beyond just headcount, how to embed value into the organisation, and the necessity of actionable strategies. Key takeaways include the concept of research teams as both finders and builders, systems thinking in operations regardless of team size, and how to pitch the importance of operational work within research to the wider organization. Kate also highlights her upcoming masterclasses that focus on creating actionable research strategies and roadmaps.(02:28) Welcome and Introduction(02:50) Meeting Kate(03:40) Kate's Book Journey(04:59) Scaling Research: Challenges and Insights(07:12) Research Operations and Value Delivery(10:25) Strategies for Small and Large Teams(16:21) Cost Center vs. Value Center(26:09) Tips for Building a Research Practice(30:06) Masterclasses and Conclusion
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33:45
Ep. 22 - On Research Democratization with Tina Ličková and Kathleen Asjes
This time we explore the infamous "D" word that divides opinion in the research world. Tina and Kathleen share their extensive experience in research, from socializing research within organizations to demystifying the process of democratization. We explore the challenges and benefits of involving non-researchers in the research process, the importance of organizational readiness, and the nuances of different industries. Tina and Kathleen offer practical tips, personal anecdotes, and insightful perspectives on building a collaborative research environment, making this episode a must-listen for anyone passionate about research and organizational growth.(01:36) Introduction and Guest Welcome(01:52) Guest Introductions(02:46) The Debate on Research Democratization(05:17) Challenges and Benefits of Democratization(09:58) Personal Experiences and Insights(22:53) Industry-Specific Democratization(39:50) Final Thoughts and Tips(43:13) Conclusion and Farewell
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43:42
Ep. 21 - A Rant on AI
Hey everyone, Julian here. In this episode, I dive into the rapidly changing world of AI. Now, I’ll be the first to admit—I’m not an AI expert. But like many of you, I’m trying to make sense of the hype, the reality, and what it all means, especially for researchers.Throughout the episode, I share my thoughts on why it’s important to stay curious but also skeptical. 01:29 – Introduction 02:08 – Why Talk About AI?03:41 – The Unpredictable Nature of AI05:15 – Who to Trust in the AI Space06:30 – Global Perspectives on AI Development10:02 – AI in Research: Opportunities and Challenges12:42 – The Risk of Misusing AI in Research14:41 – Conclusion and Final ThoughtsHungry for more? Follow me on Substack
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15:52
Ep. 20 - Content Creation for UX Professionals with Nikki Anderson and Chris Nguyen
Join me in this episode as I sit down with two amazing guests, Nikki and Chris, to dive into the world of content creation. Nikki is a user researcher and founder with a passion for horror fiction, while Chris runs the creator businesses UX Playbook and Backlog. We explore their journeys, the importance of creating content, overcoming challenges, and tips for getting started. From the pitfalls of chasing vanity metrics to the positives of finding your authentic voice, we cover it all. Whether you're considering content creation or looking to improve, this episode is packed with valuable insights and practical advice.(02:15) Background and Interests (05:35) Starting Content Creation: Nikki's Perspective (06:42) Starting Content Creation: Chris's Perspective (08:31) Challenges and Rewards of Content Creation 10:15 Inspiration and Tools for Content Creation (17:33) Writing Tips and Overcoming the Blank Page (21:26) Benefits of Content Creation for Career Growth (23:29) Exploring Content Creation on Instagram (23:52) The Benefits of Creating Content (24:48) Challenges of Creating Content for Business (27:14) The Long Game in Content Creation (29:27) Horror Stories and Challenges (33:12) Dealing with Plagiarism (42:34) Tips for New Content Creators (48:16) ConclusionHungry for more? Subscribe to our newsletter or find me on LinkedIn You can follow Nikki on Linkedin or her User Research Strategist page You can find Chris on Linkedin at or at UX Playbook
Building a UX Research practice from scratch? You’re not alone!
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