#27 Stuck at $10K–$30K/Month? Here’s Why — And How to Break Through
If you're hovering between $10K and $30K/month as a consultant, you're not alone. And you're not broken.In this episode, I unpack exactly why most consultants hit a ceiling in that range and what to do about it. It’s not about working harder. It’s about shifting away from custom work, unpredictable delivery, and team-heavy scale.You’ll learn:Why the “more clients = more revenue” mindset is a trapThe real cost of custom work and scope creepHow productized consulting creates leverage, margin, and freedomWhat it means to sell a system instead of your timeWhy group delivery isn’t required, but repeatable delivery is
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13:49
#26 How to Make Your Consulting Business Sellable (Even If You're the Face of It)
Most consultants build themselves into a corner.They are the business — the IP, the sales engine, the delivery team.In this episode, I walk you through exactly how to make your consulting business sellable (or at least vacation-proof). I break down the two biggest founder dependencies — intellectual property and lead generation — and how to remove yourself from both.You’ll learn how to:Turn your expertise into systems and frameworks anyone can followShift your sales message from “me” to “the method”Build a delivery model that doesn’t collapse when you step awayAnd finally take a damn break without losing momentum
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#25 Small Niche? Charge Big: How to Make Serious Money from a Tiny Market
Think your niche is too small to hit $100K/month? Think again. In this episode, I break down why a small audience isn’t a problem if you solve a valuable problem — and how to increase your prices by solving something more meaningful. I share my 3x–10x pricing principle, explain how to evaluate the value of the problem you solve, and walk you through real-world examples of how consultants in tiny markets still scale to six figures and beyond.Whether you're working with startups, regulated industries, or a super niche segment — this episode will show you how to rethink your offer, reframe your pricing, and stay niche without staying broke.
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6:12
#24 The Positioning Mistake That’s Keeping You Broke
If your offer sounds like “I can help with anything,” you’ll struggle to sell anything. In this episode, I break down why positioning yourself as a generalist is the fastest way to get ignored — even if you can do it all. You’ll learn how to identify the one specific problem your audience wakes up thinking about, and how to use the Power of One to nail your niche, message, and delivery. I also share real client examples, practical analogies, and what happens when you finally go all in on solving one clear problem for one clear audience.
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#23 How I Accidentally Went Viral and Made $100K From a LinkedIn Post
What if one LinkedIn post could change your whole year?In this episode, I break down the exact strategy behind my viral consulting report post: how I wrote it, how it became a client magnet, and how I turned 2,000+ comments into over $100K in revenue in just a few weeks. I walk through how I validated demand, used DMs instead of automations, and built a high-value pipeline with zero paid ads. If you want to learn how to sell your ideas before you build, and how to turn content into cash, this is the episode.Discussion points:Why the "guru tactics" didn’t work (and what did)How to structure content that builds credibility and connectionThe Notion vs PDF strategy and building a living report
$100K Playbook is the no-fluff podcast for consultants and agency owners who want to scale smarter, earn more, and finally build a business that doesn't burn them out.
Hosted by Mike, a former corporate lawyer turned 7-figure consultant, this show dives into the exact strategies, systems, and mindset shifts needed to grow to $100K months without bloated teams, endless client calls, or selling your soul to hustle culture.
Each week, you'll get straight-talking solo/guest episodes, real-world case studies, and unfiltered insights on offers, pricing, lead gen, sales, and operational clarity.
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